Ads & Paid Media Management
Paid ads that actually pay for themselves.
Google Ads, Meta Ads, and landing pages built to convert — not just to spend your budget.
Google Ads and Meta Ads Management
Google Ads management, Meta Ads management, Facebook Ads agency, paid media management, paid media audit, landing page optimization, Google Ads agency North Vancouver, Meta Ads agency for small business, ad funnel repair, Performance Max management, Google Ads for local business, paid media strategy.
Paid media is a system, not a dashboard.
Most ad accounts do not fail because of the platform. They fail because the offer, the tracking, the creative, and the landing page were never working together. We treat paid media as one connected system — ads, pages, tracking, and follow-up — and fix the weakest link first.
Honest Strategy
If ads are not the right move, we will say so before taking your money.
Full-Funnel Fixes
Ads, landing pages, tracking, and lead routing — reviewed and repaired together.
Readable Reports
Plain-English reporting focused on cost per lead and ROAS — not vanity metrics.
Weekly Cadence
Hands-on optimization every week. No set-and-forget, no ghost agency syndrome.
Google Ads Management
Buy intent, not impressions.
Google Ads works when the keyword matches the offer, the offer matches the landing page, and the landing page matches what the buyer expected. We manage every layer of that chain — not just the bid.
Search Campaigns
Keyword research, ad copy, sitelinks, and negative keyword management so you pay for the right clicks — not every click.
Performance Max
Structured Performance Max campaigns with asset groups, audience signals, and feed control — not a black box dumping ground.
Retargeting & YouTube
Display remarketing, YouTube video ads, and cart/lead retargeting that reinforce the campaigns already pulling their weight.
Meta Ads Management
Facebook and Instagram ads that earn attention.
Meta Ads reward strong creative and clean tracking. We bring both — and we fix the Conversions API work most agencies quietly skip.
Audience & Offer Strategy
Cold audiences, lookalikes, and warm retargeting pools built around a real offer — not boosted posts pretending to be a strategy.
Creative That Stops The Scroll
Static, carousel, and short-form video ad concepts tied to your actual brand voice. Iteration cycles, not set-and-forget.
Conversion API & Pixel Hygiene
Meta Pixel, Conversions API, and event deduplication set up properly so iOS tracking losses stop eating your attribution.
Landing Page Alignment & CRO
Great ads cannot save a bad landing page.
Every ad we run points at a page built for that specific offer. If the page does not exist yet, we build it. If it exists but leaks traffic, we rewrite it. This is where most paid budgets quietly die — and where most of our early wins come from.
Message Match
The ad promise matches the landing page headline. No bait-and-switch, no confusion, no wasted clicks bouncing back.
Single-Goal Pages
One offer, one CTA, one path. We strip away nav bloat and multi-purpose homepages that kill paid conversion rates.
Fast On Mobile
Ads live or die on mobile performance. Pages load fast, forms work on thumbs, and nothing pushes the CTA off-screen.
Trust Signals Where They Matter
Reviews, guarantees, and proof placed next to the decision — not buried in a footer nobody reads.
Need a full landing page or site rebuild? That work lives in Website Upgrades. We wire paid media directly into that track when needed.
Funnel Repair
The six things killing your ad spend.
Before we touch a single bid, we look for these. Most accounts are bleeding in two or three of them at once.
Tracking Holes
Missing conversions, duplicated events, and broken Pixel fires that make every report lie to you.
Account Bloat
Twenty half-working campaigns, overlapping audiences, and ad sets stuck in learning forever.
Creative Fatigue
Same three creatives for six months. CPM climbs, CTR drops, results tank. We fix the refresh cadence.
Landing Page Mismatch
Ads sending traffic to a generic homepage instead of a purpose-built landing page for that offer.
Budget Misallocation
Money stuck on brand terms you already own, while real prospecting gets starved.
No Lead Routing
Form submissions landing in an inbox nobody checks. We route leads into your CRM with automation.
Reporting & Optimization Cadence
A predictable rhythm so you always know what happened last week and what is changing next.
Weekly Optimization
Bid adjustments, negative keywords, budget shifts, and creative swaps — reviewed every week, not every quarter.
Bi-Weekly Creative Refresh
New ad copy, new visuals, new hooks on a steady rhythm so your accounts never go stale.
Monthly Performance Review
Plain-English report on spend, cost per lead, ROAS, and what we are changing next month — and why.
Quarterly Strategy Reset
Step back from the dashboards and rethink channel mix, offer, and funnel structure against real business goals.
Paid Media Pipeline
Four stages. Each one earns the next.
Audit
Review accounts, tracking, creative, and landing pages to find wasted spend
Strategy
Define audiences, offers, channels, and budget per funnel stage
Launch
Build campaigns, ad creative, and conversion-ready landing pages
Optimize
Weekly optimization, creative refresh, and reporting you can actually read
Paid Media Audit
Get a plain-English review of your ad accounts and landing pages — with a prioritized fix list.
Full review of your Google Ads and Meta Ads account structure, bids, and creative.
Tracking and Conversions API check — so the numbers you see are the real numbers.
Landing page teardown with a prioritized list of fixes, biggest wins first.
30-minute walkthrough call. No pressure, no sales theatre.